Who We Are
Our website address is: https://imgformats.com. imgformats provides free, browser-based image tools — including an Image Converter, Compressor, and Resizer — designed so that your files are processed entirely on your own device. By using our tools, you also agree to our Terms of Service.
Your Images Are Never Uploaded
All image conversion, compression, and resizing on this site happens locally in your browser using client-side JavaScript. When you drop or select a file to convert, compress, or resize, that file is never transmitted to our servers or any third party. We do not see, store, or have any access to the images you process using our tools.
Cookies & Analytics
We use Google Analytics to understand how visitors use our site — such as which pages are visited, how long visitors stay, and which tools are used most. This helps us improve our tools and content. Google Analytics may set cookies in your browser to collect this information. This data is aggregated and does not personally identify you.
You can learn more about how Google collects and processes this data at Google’s Privacy Policy.
Advertising
This site may display advertisements served through Google AdSense. Google, as a third-party vendor, uses cookies to serve ads based on your prior visits to this website or other websites. Google’s use of advertising cookies enables it and its partners to serve ads to you based on your visit to our site and/or other sites on the internet.
You may opt out of personalized advertising by visiting Google Ads Settings.
Contact Form
If you use our Contact form, we collect the information you voluntarily provide — such as your name, email address, and message — solely to respond to your inquiry. We do not use this information for marketing purposes, and we do not sell or share it with third parties, except as necessary to deliver your message through our form-processing service.
Embedded Content From Other Websites
Pages on this site, including our blog, may include embedded content (such as images or videos) from other websites. Embedded content from other websites behaves in the exact same way as if the visitor had visited that other website directly, and may collect data about you, use cookies, and monitor your interaction with that content.
Who We Share Your Data With
We do not sell, rent, or share your personal data with third parties, except with service providers that help us operate this site (such as Google Analytics for site statistics and Google AdSense for advertising), as described above.
How Long We Retain Your Data
Since images processed through our tools are never uploaded to our servers, we do not retain any copy of your files at any time. Contact form submissions are retained only as long as needed to respond to your inquiry, after which they may be deleted periodically.
What Rights You Have Over Your Data
If you have contacted us through our Contact form, you can request to see what information we hold about you, or request that we delete it, by emailing us at contact@imgformats.com.
Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices or for legal and regulatory reasons. Any changes will be posted on this page with an updated revision date.
Contact Us
If you have any questions about this Privacy Policy, please reach out to us at contact@imgformats.com, visit our Contact page, or review our Terms of Service.
Last updated: July 14, 2026